Coca-Cola India is venturing into the ready-to-drink tea market in India with the introduction of a new product called “Honest Tea.” The brand is part of Honest, a subsidiary of the Coca-Cola Company. The organic green tea used in the beverage will be sourced from Luxmi Tea Co Private Ltd’s Makaibari Tea Estate in Kolkata. This partnership was formalized through a memorandum of understanding signed at the Bengal Global Business Summit. The aim of this launch is to offer consumers a wider range of beverage choices, according to a senior official from Coca-Cola India & Southwest Asia. The iced green tea will be available in Lemon-Tulsi and Mango flavors. Please note that this article is published from a syndicated feed and has not been edited by NDTV staff.
Coca-Cola Introduces ‘Honest Tea’ as It Ventures into India’s Ready-to-Drink Tea Market
